SoloIntereses
Website and brand design for financial services.
Brand Design
Web Design
Web Development
Framer
CSS
HTML
Overview
SoloIntereses is a comprehensive branding and web design project for a financial services company specializing in loans. This project involved creating a cohesive brand identity and developing a single-page landing site that effectively communicates the company's services. A key feature of the landing page is a custom-coded loan calculator, allowing potential clients to simulate their monthly payments based on their loan requirements.
About
For SoloIntereses, I developed a complete brand identity that reflects the company's focus on transparent and straightforward financial services. The branding was designed to convey trust, professionalism, and accessibility, key attributes for a company in the loans sector.
The core of the project was a single-page landing site, crafted to provide a clear and concise overview of SoloIntereses' services. The design prioritizes user experience, guiding visitors through the company's offerings with intuitive navigation and compelling content presentation.
start
Brand
The SoloIntereses brand design embraces simplicity and minimalism, using clean lines and a restrained color palette to convey confidence and reliability. This modern aesthetic balances professionalism with approachability, reflecting the company's straightforward approach to financial services while appealing to a contemporary audience seeking transparency in their loan options.
web
Landing Page
Through this project, I delivered a comprehensive digital presence for SoloIntereses, combining strong branding with functional web design to create an effective platform for customer acquisition and service provision in the competitive financial services market.
A standout feature of the landing page is the custom loan calculator. I designed and implemented this interactive tool, which required custom coding to accurately simulate monthly payments based on user inputs. This calculator not only enhances user engagement but also provides immediate, valuable information to potential clients, streamlining their decision-making process.
